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Cravath’s London Office Moves to 100 Cheapside

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Corporate

Emerging and Founder‑Led Companies

Emerging and Founder‑Led Companies

Cravath serves as a highly experienced legal advisor offering strategic advice to companies ranging from nascent startups to next‑generation leaders on the myriad issues they will encounter in a global marketplace. As our clients break new ground, bringing novel ideas and products to market, the Firm’s lawyers solve unprecedented legal challenges through creative solutions that are often the first of their kind. Our expertise extends to advising founders and founder‑led companies.

Cravath represents emerging companies around the globe in a wide variety of significant transactions of all sizes, as well as critical disputes and other matters, with extensive knowledge of and dexterity across diverse industries, including the rapidly advancing technology, fintech, healthcare and life sciences sectors. We understand and appreciate that each company’s path is unique, its ultimate vision and the product or services it brings to the market are distinctive, and the potentially subtle yet significant social and cultural influences involved vary greatly by geographic region. Our lawyers regularly advise founders, key stakeholders, senior management and boards of directors on their most challenging matters. The Firm draws upon this panoply of experience as well as knowledge of the latest market trends and legal techniques to devise bespoke, business-centric solutions tailored to our clients’ specific goals and objectives.

Cravath’s hallmark is our ability to bring together all of the Firm’s world‑class disciplines in a fully integrated approach, fostering collaboration and providing an unrivaled depth of legal expertise. At the same time, clients can expect a “small firm” experience with a tight, efficient, partner‑led team dedicated to delivering the highest quality service at all levels to achieve the best results. We invest the time necessary to truly understand our clients’ objectives and we focus on building long‑standing relationships. Founders and founder‑led companies also benefit from this client‑focused approach and choose Cravath for our legal advice, business judgment and experience addressing the intricate issues specific to this area, including the unique—and sometimes high‑profile—sensitivities that may arise.

Cravath provides guidance in connection with important matters throughout the growth stages of a company, from formation to capital raises and growth through acquisitions, to public listing or exit and everything significant in between, including public reporting, intellectual property and regulatory matters. In addition, having advised a broad range of companies which have sought to grow their businesses, compete in new areas and evolve—or in some cases, preserve—their practices, we are highly experienced in navigating the types of claims that frequently challenge those goals, and Cravath’s trial‑ready litigators are well positioned to handle disputes as they arise.

Cravath’s representation of emerging and founder‑led companies includes:

  • Startup formation, structuring and financing, including tax planning, shareholder arrangements, equity and executive compensation arrangements, and seed and “friends and family” financing rounds;
  • Early‑stage growth strategies, including preliminary equity financing rounds and venture or specialized debt raises, joint ventures and strategic alliances, governance arrangements, dispute resolution and intellectual property matters;
  • Late‑stage growth execution, including advanced financing or “crossover” rounds, intellectual property portfolio reviews, complex shareholder arrangements, public company preparation of equity and executive compensation arrangements, and important merger and acquisition transactions;
  • Unicorn growth or monetization strategies, including mergers and acquisitions and public listing through IPOs, direct listings and SPAC combinations;
  • Litigating a wide range of critical disputes, including those involving our clients’ most valuable and closely held technologies and products, contractual claims and business torts, litigation that may follow from an IPO, SPAC combination, merger or other transaction, securities and derivative actions, and charges of anticompetitive behavior; and
  • Representing individual founders in high‑profile litigation matters, including advising on and litigating issues related to corporate decision‑making, control and governance.

Cravath represents emerging companies around the globe in a wide variety of significant transactions of all sizes, as well as critical disputes and other matters, with extensive knowledge of and dexterity across diverse industries, including the rapidly advancing technology, fintech, healthcare and life sciences sectors. We understand and appreciate that each company’s path is unique, its ultimate vision and the product or services it brings to the market are distinctive, and the potentially subtle yet significant social and cultural influences involved vary greatly by geographic region. Our lawyers regularly advise founders, key stakeholders, senior management and boards of directors on their most challenging matters. The Firm draws upon this panoply of experience as well as knowledge of the latest market trends and legal techniques to devise bespoke, business-centric solutions tailored to our clients’ specific goals and objectives.

Cravath’s hallmark is our ability to bring together all of the Firm’s world‑class disciplines in a fully integrated approach, fostering collaboration and providing an unrivaled depth of legal expertise. At the same time, clients can expect a “small firm” experience with a tight, efficient, partner‑led team dedicated to delivering the highest quality service at all levels to achieve the best results. We invest the time necessary to truly understand our clients’ objectives and we focus on building long‑standing relationships. Founders and founder‑led companies also benefit from this client‑focused approach and choose Cravath for our legal advice, business judgment and experience addressing the intricate issues specific to this area, including the unique—and sometimes high‑profile—sensitivities that may arise.

Cravath provides guidance in connection with important matters throughout the growth stages of a company, from formation to capital raises and growth through acquisitions, to public listing or exit and everything significant in between, including public reporting, intellectual property and regulatory matters. In addition, having advised a broad range of companies which have sought to grow their businesses, compete in new areas and evolve—or in some cases, preserve—their practices, we are highly experienced in navigating the types of claims that frequently challenge those goals, and Cravath’s trial‑ready litigators are well positioned to handle disputes as they arise.

Cravath’s representation of emerging and founder‑led companies includes:

  • Startup formation, structuring and financing, including tax planning, shareholder arrangements, equity and executive compensation arrangements, and seed and “friends and family” financing rounds;
  • Early‑stage growth strategies, including preliminary equity financing rounds and venture or specialized debt raises, joint ventures and strategic alliances, governance arrangements, dispute resolution and intellectual property matters;
  • Late‑stage growth execution, including advanced financing or “crossover” rounds, intellectual property portfolio reviews, complex shareholder arrangements, public company preparation of equity and executive compensation arrangements, and important merger and acquisition transactions;
  • Unicorn growth or monetization strategies, including mergers and acquisitions and public listing through IPOs, direct listings and SPAC combinations;
  • Litigating a wide range of critical disputes, including those involving our clients’ most valuable and closely held technologies and products, contractual claims and business torts, litigation that may follow from an IPO, SPAC combination, merger or other transaction, securities and derivative actions, and charges of anticompetitive behavior; and
  • Representing individual founders in high‑profile litigation matters, including advising on and litigating issues related to corporate decision‑making, control and governance.
  • Deals & Cases
  • Recent News & Insights

Deals & Cases

October 01, 2025

TXSE Group Secures SEC Approval of Texas Stock Exchange

On September 30, 2025, TXSE Group Inc (“TXSE Group”) announced that the U.S. Securities and Exchange Commission (“SEC”) has formally approved the Texas Stock Exchange’s Form 1 registration to operate as a national securities exchange. Cravath represented TXSE Group in connection with this matter. 

Deals & Cases

August 21, 2025

Epic Games’ Ninth Circuit Win Affirming Antitrust Trial Victory and Permanent Injunction Against Google

On July 31, 2025, the U.S. Court of Appeals for the Ninth Circuit unanimously affirmed a jury verdict won by Cravath client Epic against Google in the U.S. District Court for the Northern District of California that Google has engaged in illegal anticompetitive behavior in the distribution of mobile apps and in the handling of in‑app payments. The Ninth Circuit also unanimously affirmed the district court’s permanent injunction against Google. The district court’s injunction prohibits Google from providing benefits to phone manufacturers, app developers and others in exchange for favoring the Google Play Store, prohibits Google from requiring the use of its own payment solution and also requires Google to take steps to restore competition, such as carrying other app stores on the Google Play Store.

Deals & Cases

July 01, 2025

Circle’s Regulatory Clarity Amidst IPO Process

Cravath represented Circle Internet Financial, LLC on SEC regulatory matters concerning the non‑applicability of securities laws to payment stablecoins, concurrent with Circle Internet Group Inc.’s initial public offering.

Deals & Cases

June 23, 2025

ODDITY Tech’s Exchangeable Senior Notes Offering and Capped Call Transactions

Cravath represented ODDITY Tech in connection with the $600 million Rule 144A exchangeable senior notes offering by Oddity Finance LLC, guaranteed by ODDITY Tech Ltd. and IM Pro Makeup NY L.P. Oddity Finance LLC is a wholly owned, indirect subsidiary of ODDITY Tech, a consumer technology company building digital‑first brands for the beauty and wellness industries worldwide. In addition, Cravath advised Oddity Finance LLC in connection with capped call transactions entered into in connection with the offering. The transaction closed on June 12, 2025.

Deals & Cases

May 28, 2025

rhode’s $1 Billion Acquisition by e.l.f. Beauty

On May 28, 2025, rhode, a fast‑growing, multi‑category lifestyle beauty brand founded by Hailey Bieber, and e.l.f. Beauty announced they have signed a definitive agreement for e.l.f. Beauty to acquire rhode. The $1 billion deal is comprised of $800 million of consideration payable at closing in a combination of cash and stock, subject to customary adjustments, and an additional potential earnout consideration of $200 million based on the future growth of the brand over a three‑year timeframe. Hailey Bieber will continue her role as Founder and additionally serve as rhode’s Chief Creative Officer and Head of Innovation, overseeing creative, product innovation and marketing. She will also act as a Strategic Advisor to the combined companies. Cravath is representing Hailey Bieber in connection with the transaction.

Activities

October 14, 2025

Kathryn-Ann Stamm Speaks at NYU SBLA’s “Legal Side of Startups” Panel

On October 9, 2025, Cravath of counsel Kathryn‑Ann Stamm participated in a panel entitled “Legal Side of Startups,” hosted by the NYU Stern Business and Law Association (“SBLA”). SBLA is dedicated to exploring the intersection between business and law by sharing practical insights from professionals involved in corporate law, strategy and entrepreneurship. During the panel, Kathryn‑Ann spoke about the interplay between venture capital and intellectual property (“IP”) law, emphasizing how early‑stage IP strategies underpin valuation, diligence readiness and long‑term success. She also explored scaling challenges as startups mature and discussed how emerging technologies, including AI, are reshaping diligence, licensing, data use and product development.

Activities

October 07, 2025

Elad Roisman Speaks at Fordham Law’s 2025 Blockchain Regulatory Symposium

On October 6, 2025, Cravath partner Elad Roisman participated in the 2025 Blockchain Regulatory Symposium, hosted by Fordham Law School in New York City. The symposium provided a platform for discussions on a range of topics, including the tension between innovation and regulation in the U.S. and globally. Elad spoke on a panel entitled “Wall Street Meets Crypto... on Wall Street,” which brought together leading corporate, capital markets and M&A practitioners to discuss key considerations as crypto companies begin transitioning from private market launchpads to public markets and what comes next.

Activities

September 29, 2025

Nico Lupea Speaks at 8th Annual IBA European Start‑up Conference

On September 25, 2025, European counsel Nicoleta D. Lupea participated in the 8th Annual IBA European Start‑up Conference in Cascais, Portugal. Nico spoke on a panel entitled “Navigating Ethics for Startup Lawyers.” The panel highlighted the unique ethical challenges faced by lawyers advising fast‑growing companies and investors, including managing conflicts of interest in founder–investor dynamics, preserving confidentiality, ensuring competence and maintaining transparency around fees. The panel also emphasized the benefits of strong ethical standards in safeguarding clients’ trust and supporting sustainable growth and the integrity of the profession in the startup and growth equity ecosystem.

Activities

September 17, 2025

Scott Bennett Co‑Leads Roundtable at The L Suite’s 2025 General Counsel IPO Conference

On September 17, 2025, Cravath partner D. Scott Bennett participated in The L Suite’s 2025 General Counsel IPO Conference, which was held from September 16‑17 in San Francisco. The conference hosted general counsels and chief legal officers at early, growth and late‑stage private companies to discuss strategic insights and legal guidance for navigating the evolving IPO landscape, including market timing, raise sizing, managing late-stage investors, dual‑track and SPAC considerations and sector-specific momentum in areas like technology and AI. Scott co‑led a roundtable discussion entitled “Leading Through the Unknown: The GC’s Role in IPO‑Adjacent Crisis Management,” which explored how general counsels can proactively build crisis response into IPO planning, support the CEO and leadership team under pressure, maintain investor confidence and manage legal exposure when plans shift unexpectedly.

Activities

August 21, 2025

Helam Gebremariam Featured in Bloomberg Law’s 2025 “They’ve Got Next: 40 Under 40” Series

On August 12, 2025, Cravath partner Helam Gebremariam was featured in Bloomberg Law’s “They’ve Got Next: 40 Under 40” series, which recognizes young lawyers who are “raising the bar in the legal profession,” based on their work on key client matters, assumption of leadership roles, pro bono commitments and more.

Deals & Cases

October 01, 2025

TXSE Group Secures SEC Approval of Texas Stock Exchange

On September 30, 2025, TXSE Group Inc (“TXSE Group”) announced that the U.S. Securities and Exchange Commission (“SEC”) has formally approved the Texas Stock Exchange’s Form 1 registration to operate as a national securities exchange. Cravath represented TXSE Group in connection with this matter. 

Deals & Cases

August 21, 2025

Epic Games’ Ninth Circuit Win Affirming Antitrust Trial Victory and Permanent Injunction Against Google

On July 31, 2025, the U.S. Court of Appeals for the Ninth Circuit unanimously affirmed a jury verdict won by Cravath client Epic against Google in the U.S. District Court for the Northern District of California that Google has engaged in illegal anticompetitive behavior in the distribution of mobile apps and in the handling of in‑app payments. The Ninth Circuit also unanimously affirmed the district court’s permanent injunction against Google. The district court’s injunction prohibits Google from providing benefits to phone manufacturers, app developers and others in exchange for favoring the Google Play Store, prohibits Google from requiring the use of its own payment solution and also requires Google to take steps to restore competition, such as carrying other app stores on the Google Play Store.

Deals & Cases

July 01, 2025

Circle’s Regulatory Clarity Amidst IPO Process

Cravath represented Circle Internet Financial, LLC on SEC regulatory matters concerning the non‑applicability of securities laws to payment stablecoins, concurrent with Circle Internet Group Inc.’s initial public offering.

Deals & Cases

June 23, 2025

ODDITY Tech’s Exchangeable Senior Notes Offering and Capped Call Transactions

Cravath represented ODDITY Tech in connection with the $600 million Rule 144A exchangeable senior notes offering by Oddity Finance LLC, guaranteed by ODDITY Tech Ltd. and IM Pro Makeup NY L.P. Oddity Finance LLC is a wholly owned, indirect subsidiary of ODDITY Tech, a consumer technology company building digital‑first brands for the beauty and wellness industries worldwide. In addition, Cravath advised Oddity Finance LLC in connection with capped call transactions entered into in connection with the offering. The transaction closed on June 12, 2025.

Deals & Cases

May 28, 2025

rhode’s $1 Billion Acquisition by e.l.f. Beauty

On May 28, 2025, rhode, a fast‑growing, multi‑category lifestyle beauty brand founded by Hailey Bieber, and e.l.f. Beauty announced they have signed a definitive agreement for e.l.f. Beauty to acquire rhode. The $1 billion deal is comprised of $800 million of consideration payable at closing in a combination of cash and stock, subject to customary adjustments, and an additional potential earnout consideration of $200 million based on the future growth of the brand over a three‑year timeframe. Hailey Bieber will continue her role as Founder and additionally serve as rhode’s Chief Creative Officer and Head of Innovation, overseeing creative, product innovation and marketing. She will also act as a Strategic Advisor to the combined companies. Cravath is representing Hailey Bieber in connection with the transaction.

Activities

October 14, 2025

Kathryn-Ann Stamm Speaks at NYU SBLA’s “Legal Side of Startups” Panel

On October 9, 2025, Cravath of counsel Kathryn‑Ann Stamm participated in a panel entitled “Legal Side of Startups,” hosted by the NYU Stern Business and Law Association (“SBLA”). SBLA is dedicated to exploring the intersection between business and law by sharing practical insights from professionals involved in corporate law, strategy and entrepreneurship. During the panel, Kathryn‑Ann spoke about the interplay between venture capital and intellectual property (“IP”) law, emphasizing how early‑stage IP strategies underpin valuation, diligence readiness and long‑term success. She also explored scaling challenges as startups mature and discussed how emerging technologies, including AI, are reshaping diligence, licensing, data use and product development.

Activities

October 07, 2025

Elad Roisman Speaks at Fordham Law’s 2025 Blockchain Regulatory Symposium

On October 6, 2025, Cravath partner Elad Roisman participated in the 2025 Blockchain Regulatory Symposium, hosted by Fordham Law School in New York City. The symposium provided a platform for discussions on a range of topics, including the tension between innovation and regulation in the U.S. and globally. Elad spoke on a panel entitled “Wall Street Meets Crypto... on Wall Street,” which brought together leading corporate, capital markets and M&A practitioners to discuss key considerations as crypto companies begin transitioning from private market launchpads to public markets and what comes next.

Activities

September 29, 2025

Nico Lupea Speaks at 8th Annual IBA European Start‑up Conference

On September 25, 2025, European counsel Nicoleta D. Lupea participated in the 8th Annual IBA European Start‑up Conference in Cascais, Portugal. Nico spoke on a panel entitled “Navigating Ethics for Startup Lawyers.” The panel highlighted the unique ethical challenges faced by lawyers advising fast‑growing companies and investors, including managing conflicts of interest in founder–investor dynamics, preserving confidentiality, ensuring competence and maintaining transparency around fees. The panel also emphasized the benefits of strong ethical standards in safeguarding clients’ trust and supporting sustainable growth and the integrity of the profession in the startup and growth equity ecosystem.

Activities

September 17, 2025

Scott Bennett Co‑Leads Roundtable at The L Suite’s 2025 General Counsel IPO Conference

On September 17, 2025, Cravath partner D. Scott Bennett participated in The L Suite’s 2025 General Counsel IPO Conference, which was held from September 16‑17 in San Francisco. The conference hosted general counsels and chief legal officers at early, growth and late‑stage private companies to discuss strategic insights and legal guidance for navigating the evolving IPO landscape, including market timing, raise sizing, managing late-stage investors, dual‑track and SPAC considerations and sector-specific momentum in areas like technology and AI. Scott co‑led a roundtable discussion entitled “Leading Through the Unknown: The GC’s Role in IPO‑Adjacent Crisis Management,” which explored how general counsels can proactively build crisis response into IPO planning, support the CEO and leadership team under pressure, maintain investor confidence and manage legal exposure when plans shift unexpectedly.

Activities

August 21, 2025

Helam Gebremariam Featured in Bloomberg Law’s 2025 “They’ve Got Next: 40 Under 40” Series

On August 12, 2025, Cravath partner Helam Gebremariam was featured in Bloomberg Law’s “They’ve Got Next: 40 Under 40” series, which recognizes young lawyers who are “raising the bar in the legal profession,” based on their work on key client matters, assumption of leadership roles, pro bono commitments and more.

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Celebrating 200 years of partnership. In 2019, we celebrated our bicentennial. Our history mirrors that of our nation. Integral to our story is our culture.

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